Antecedents of Retweeting in a (Political) Marketing Context

political economy of china in central asia

this research is about the political economy of china in central asia. in this research the political & economic interactions affected on chinas political economy in central asia are examined. chinas goal of presence in central asia including political-security, economic and energy goals is described in one part. in another part, the trade relations between china and central asian countries ar...

Reconsidering Political Cynicism and Political Involvement: A Test of Antecedents

This study investigates the relationship between political cynicism and political involvement by connecting them with antecedent variables: need for cognition, elaboration and perceived media importance. The findings show that elaboration and political involvement are exogenous, casting influence on political cynicism, need for cognition, and perceived importance of media. This finding confirms...

Psychosocial antecedents of political beliefs in adolescence

The study examined the relation between adolescents‟ interparental conflict perceptions and their political efficacy regarding local issues. Longitudinal data (age 15 and 17) from 444 adolescents wereanalyzed using structural equation modeling. Results showed that young people experiencing frequentinterparental conflict reported an increase in depressive mood during late adolescence, wh...

A Proposal for Political Marketing

Political Parties and Political Marketing ‘ Strategies ’

This conceptual paper focuses on political marketing „strategies‟ in the context of major British political parties. There is consideration of the underlying drivers that are encouraging the adoption of the political marketing approach. It is debated whether political parties actually have political marketing „strategies‟. The difference between political marketing and political campaign strate...